The page from LUXE featured various home decor products, including a wall hanging piece by WKND LA. They have a great following at around 18K and the person in charge of their social media took the time to comment with a thank you for including them in the post. They also reached out a via DM to send me a 10% discount for their online shop in appreciation for the mention. I definitely didn't post for the discount, that was a fun little surprise.
I know 10% isn't a lot, but it's the gesture of going out of their way to make a connection with a new fan that is worth so much.
What are some ways that you can show a more human side to your business? How could you create a connection with someone that shows an interest in your brand and keep them coming back for more?
In the next few weeks I'm going to dive into ideas for how you can work in this kind of magic for your own business.
Sometimes all it takes is a simple thank you because authentic appreciation goes a long way.
- Arica